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May 25th, 2007 - Translation Giving Project54Tour the Hook Up!

Yesterday we met with Charles Wright of Translation Consultation & Brand Imaging to discuss Project54Tour programs and a proposal to McDonald's and Samsung.

In case you haven't been trend tracking or keeping up with the latest 411 in brand noise, Translation is Steve Stoute's latest business venture. Still confused? He matched Jay Z and Reebok for the white-hot S. Carter Collection of RBK sneakers; Beyonce to Tommy Hilfiger's new fragrance "True Star"; and Jason Timberlake for McDonald's "I'm Lovin' It" jingle. That Steve Stoute...

Thanks Charles for the advise and for recommending Jameel Spencer of Roca Wear as another Project54Tour Supporter.

May 21st, 2007 - Project54Tour Up For NC MVP!


After 3 weeks of communication with the committee leaders of the UNC-Duke-Bennett Millennium Village Project (MVP), we have finally agreed to move forward with a benefit concert on campus for the Fall of 2007.

Timing is everything...Everything in God's time!

Who wants to buy a ticket to the Project54Tour - NC MVP Benefit Concert for Kenya?

May 8th, 2007 - EVP of Universal Motown Records Endorses Project54Tour!


Shanti Das, EVP Urban Marketing & Artist Development at Universal Motown Records, is now on the Board of Supporters for Project54Tour.

She brings her 15 years of marketing knowledge after working with a roster of artists that includes Steve Wonder, Akon, India Arie, Stephen Marley, and Lil' Wayne to name a few. Nice names to add to the Project54Tour Artists list!

The luck of the 03' Orange should be on our side. Ms. Das is an alumni of SU (Class of 93') along with several members of the Project54Tour team.